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Professional Resume of Eric Biesterveld

Experience

Account Support Executive/Onsite LendingClub (Jan 2022 to Sept 2023)

Quad  | HQ Sussex WI (Offsite San Francisco LendingClub)

Responsible for the Clients Direct Mail Program and Fostering Strong Relationships. 

  • Responsible for coordination of LendingClub’s direct mail program with Quad (2022 annual volume was 136,000,000 pieces)
  • Worked closely with LC’s cross-functional departments to orchestrate tailored, cost-effective marketing solutions, with ownership of pricing and proposal development, understanding of governing regulations, ensuring delivery of high-quality products while meeting agreed upon schedules set in SLAs.
  • Coordination of LendingClub’s Monthly Mail Production Matrix & Variable data instructions to Quad account management teams
  • Created all DM monthly Calendars & scheduling in ASANA, ensuring all owners remained on tract for all published dates
  • Identified and ran all timelines to ensure all tasks were completed
  • Drove Implementation of Version Codes between LC and Creative teams (Outside Agency & Quad creative)
  • Assisted with proofreading of documents to ensure correct phone numbers, URLs and headlines for versions
  • Responsible for updates version codes within LC Creative Roadmap
  • Management of Quarterly Updates to Legal Disclaimers for all DM components
  • Responsible for archiving all DM monthly formats within LC SharePoint
  • Develop segment-level copy instructions for personalization, e.g. if Core Hi Fico, use this headline/copy
  • Became integral partner with LC stakeholders, attending all internal LC campaign meetings, legal, marketing, & creative
  • Orchestrated LC’s participation in USPS Postal Promotions which resorted in $1.2 million postal savings
  • Facilitated continuous LC internal improvement practices to streamline and create efficient process flows to eliminate errors, redundancy, and waste within the LC DM experience
  • Reviewed Quad invoices to assure that work is billed in accordance with negotiated LC pricing
  • Led Weekly Status Tracking meetings between LC and Quad
  • Created video instructions for LC reference for all DM tasks

Head of Print Project Management Team (March 2019 to January 2022)

Everett Graphics/SunGrown Packaging | Oakland CA

As the lead Project Manager, I was responsible for the direction and training of a team of project managers and production planners. Launching  and coordinating successful projects from proof approval to delivery for a growing producer of innovative, folding-carton packaging. Ensure accurate, efficient entry of jobs and releases. Responsive to customer information requests, and offer administrative support to prepress, design and press departments. 

Responsible for building and developing a cohesive team geared toward production, sales and customer needs.

  • Direct day to day functions of the project managers and planning department.
  • Review and adjust workload distribution.
  • Facilitate daily production meetings.
  • Communicate information about projects to all parties involved with project.
  • Work directly with all departments to insure all cross functional team members are briefed on project specs and production expectations.

Print Content Project Manager (March 2018 – November 2018)

Hogarth WW | Apple Computer Campus, Cupertino CA

My time at Hogarth has been spent learning the complex asset tracking system Planet (CSS) created for deliverables for MARCOM at Apple Computer.  Overseeing that the Mechanical Artists received all the relevant information needed to complete over 900 deliverables for the September 2018 launch. I have assimilated well with the team of Mechanical Artists at Hogarth and the client Marcom and their Project Managers, Print Managers and Executives whom I encountered on a daily basis.

  • As the Print Content Project Manager I participated in project kickoffs, content meetings, reviews and other project based meetings.
  • Proved myself as effective during periods of high pressure and late night hours.
  • Experienced fruitful meetings with Creative teams, design teams and production personal.
  • Proven ability to work with global teams and adapt to cultural differences.
  • I have a deep interest in remaining current on technologies and trends in print production and digital production.

Vice President (2007 – 2017)

First California Press Inc. | San Francisco, CA

First California Press is a Commercial Printing company serving the San Francisco Bay Area. During my tenure I shepherded the printing company thru the ups and downs of the Print Industry while increasing profit 5% of each sale yearly as CEO.

  • As CEO I generated $1.2 million in annual offset printing sales from 2007 through 2017, despite the turbulent industry adjustments we increased profit 5% of each sale yearly.
  • Enhanced the client experience by organizing all stages of production from the initial contact of clients through the printing production to the final shipment of each product.
  • I managed a diverse office staff consisting of a production head, bookkeeper, 2 pre-press technicians and office assistants. When at our busiest we had 15 employees under my supervision.

Account Executive – Customer Service Representitive (1999 – 2006)

First California Press | San Francisco, CA

Transformed the traditional analog & DOS computer office setup to a modern, web based sales team with customer care and retention as our main focal point.

  • Worked closely with Owner as a sales team generating over $2.5 million in print sales.
  • Established multiple web based order/fulfillment sites for clients.
  • Advised clients on methods for achieving maximum impact within budget and project deadlines.
  • Developed long term client relationships to secure repeat sales and customer loyalty.
  • Reviewed billing to ensure appropriate margins prior to invoicing.
  • Worked closely with experienced and inexperienced clients to produce offset projects for both retail and wholesale consumption.
  • Effectively mined key accounts to grow sales thorough relationship building and proactive solution selling.

PreMedia Department Manager (1994 – 1999)

First California Press | San Francisco, CA

Implemented the transition from a 7 employee camera and film based printing production department to a 3 employee state of the art Computer to Plate Pre-Media department.

  • By transitioning the department to a CTP workflow we reduced overall costs of the department by 60%.
  • PreMedia duties were to oversee color separation, image manipulation and color proofing. Preflight files to ensure electronic files represent what was estimated. Planned job, created layout for press base on job ticket.
  • Worked closely with CSR and if need be communicated with client to ensure accurate output for final customer approval of proofs.

Certifications

Forest Stewardship Certification (2007 – 2016)

Forest Stewardship Council (FSC)

  • Met all FSC standards for responsible forest management
  • FSC certification ensures that products come from responsibly managed forests that provide environmental, social and economic benefits.

Adobe Suite Certification thru Visual Media Alliance (1994)

V.M.A. | San Francisco, CA

  • Adobe Photoshop Certification for Print Industry
  • Adobe Illustrator Certification for Print Industry
  • Adobe InDesign Certification for Print Industry

Volunteering

Team Alameda (2008 to present)

Team Alameda is a riding club that seeks to inspire and encourage cycling in the community.

Board of Directors Member

Education

DeAnza College – Cupertino CA

Certificate of Achievement – Photography

Certificate of Achievement degree provided me a comprehensive foundation in contemporary and traditional methods of photography. Analog and Digital imaging, processing and printing, lighting, history, business practices, and the visual language of photography. Emphasis was on the photography techniques appropriate for the printing industry.